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Have you tried, and possibly failed, to build an opt-in list? Maybe you have started to build a list, but things are going the way you expected.  Not all is lost, you still have a chance to breathe some life into your list, and get it working for you instead of against you.

Although you may not be new to internet marketing, I want to back-track a little and go over some of the points to help you get your list growing. Your list needs to help, not hinder the growth of your online business. This isn’t a session of pointing fingers. It’s simply a time to make sure you have the information necessary to succeed.

The relationship between you and your subscribers must be one of trust. If there is no trust, you will not likely get that person to sign up. If they do they may not stay. Here are a few strategies to build and maintain trust:

#1 They must be able to opt-out. Make sure each customer signing up for your newsletter or information knows they have a quick and easy option to unsubscribe when they like. A simple statement at the bottom of your opt-in box or email is fine.  This is actually required by the CAN-SPAM Act.

Monday Motivator

Especially when things are small and do not appear to have a major impact on the big picture, you need to ensure you follow through and complete your tasks. Those little things can quickly add up to a big mess if not taken care of in a timely and efficient manner.

“You can’t build a reputation on what you are going to do.” - Henry Ford

Building a business is a fantastic and challenging experience. You can wake up exhilarated to begin your day and go to bed feeling overwhelmed and frustrated. The key to success is to maintain a positive, yes you can do it, mindset.

Easier said than done, right? Here are 5 keys to help you create and sustain a positive mindset so you attain the success you desire.

1. Surround yourself with successful and positive people. The influence people have over our own personal energy is amazing. Moods and attitudes are so easily spread – think about how much of a difference a simple smile from a stranger can make for your day and then magnify it 1000 times to demonstrate the power of positive and successful friends, family and associates. When you have people around you who inspire you, believe in you and want you to succeed, there’s no room for doubts and even when they creep up, they’re quickly swept away.

2. Create a mantra or an affirmation. Repeating positive affirmations has been shown to get people through tough times and to actually help them truly believe what they’re saying.